Professional Services · Marketing & Creative Agencies
A proof stops being anyone's job to remember.
We build the studio ops layer that tracks every campaign by client, channel, and deliverable, chases sign-off the moment a proof goes quiet, and rolls it all into one board. Your creatives keep the craft; the tracker keeps the clock.
Live · 4 campaigns
Studio board
Paid Social · Reels x3 · due Jul 24
Email · 4-part series · due Jul 26
Web · Landing page · due Jul 29
Print · Q3 lookbook · due Aug 02
Owner load
Chased: Petal & Pine, reminder sent, proof opened, sign-off pending
A snapshot board. Swap in your own roster, channels, and owners.
The studio, at a glance
Approvals
Chased automatically
reminders go out before a deadline is missed
Status
Assembled daily
no stand-up needed to know where work stands
Briefs
Structured on intake
the studio starts from a clear brief
Capacity
Visible by channel
checked before a new campaign gets promised
Where campaigns lose the thread
Four places a campaign quietly stalls
The brief arrives thin
A two-line email or a hallway conversation starts the project, and the gaps get discovered mid-production.
Work scatters across threads
A campaign's status lives across six inboxes and a shared drive, and no one holds the whole picture at once.
Sign-off goes quiet
A proof sits in a client's inbox for a week while the production calendar keeps moving underneath it.
Channels get overbooked
Three campaigns land on the same channel in the same week because nobody could see the load coming.
What the studio's ops layer handles
Four jobs, one board
Brief intake
A short structured form turns a client's request into an objective, an audience, a channel list, and a deadline, before a single asset gets made.
Deliverable tracking
Every asset in a campaign is logged with its channel, its due date, and who owns it, so nothing depends on memory alone.
Approval chasing
A reminder goes out the moment a proof has sat too long, and the status updates the second a client responds.
Status assembly
One view rolls every campaign, every channel, and every approval into a single studio-wide picture, refreshed as the day runs.
The brief
What a client sends, and what starts the project
What arrives
"need something for the fall drop, maybe reels?"
"launch is mid-sept, can we talk budget later"
"want it to feel warmer than last time"
What starts the project
Solene Home · fall drop campaign
2 of 4 deliverables clear
Flagship · approvals
The status a creative lead actually checks
Approvals rarely stall because anyone objects. They stall because nobody is sure whose turn it is. Three of these four are about making the clock visible; the fourth is the line that keeps creative judgment where it belongs.
Every deliverable in a campaign carries its own approval state. When a proof sits too long, a reminder goes out on its own, so no one has to remember to chase it.
- A reminder goes out the moment a proof sits past its review window
- Every round of feedback is logged against the exact asset it belongs to
- The studio can see at a glance which deliverable is holding a campaign back
- A creative lead still makes every creative call. The agent only chases the clock
Channel mix
What the studio is carrying, by channel
A new campaign gets scoped against this picture, so a channel already carrying three campaigns doesn't quietly take on a fourth.
Getting your studio live
Four steps, no long onboarding
Map the campaign flow
We chart how a brief becomes a deliverable today, and where status quietly disappears between tools.
Set up the tracker
Campaigns, channels, deliverables, and owners move into one live board your team already trusts.
Wire approval chasing
Reminders and status sync connect to however your clients actually give sign-off today.
Tune on real campaigns
We tune chase timing and status views to your studio's actual pace.
Most studios are running campaigns through the tracker inside a few weeks, tuned against how their own clients actually give sign-off.
What changes
What the studio stops losing time to
Fewer stalled proofs
A reminder goes out while there's still time to hit the deadline.
One place to check status
Any campaign's state is visible without pinging the account lead for an update.
Channels that don't collide
Load by channel is visible before a new campaign gets promised on top of it.
Briefs that start clean
Structured intake means production starts from clarity instead of a guess.
A Tuesday, differently
What a Tuesday looks like once the chasing stops
Account leads spend less of the week pinging clients for sign-off, and creatives spend less of it guessing what's due, because the tracker already knows and the reminders go out on their own.
Questions
What agencies ask first
Does it replace our creatives?
No. It handles brief intake, deliverable tracking, and approval chasing. The work itself, and every creative decision, stays with your team.
How does approval chasing actually work?
Once a proof goes out, the tracker watches how long it sits. Past a set window it sends a reminder, and the status updates the moment a client responds or leaves feedback.
Can it handle several clients and channels at once?
Yes. Every campaign, channel, and deliverable rolls into one studio-wide view, so load across clients and channels stays visible before it becomes a conflict.
Will it work with the tools we already use?
We connect it to the project, creative, and communication tools your studio already runs, so briefs and status stay in sync without double entry.
Does it give clients creative direction or feedback?
No. It only tracks status, deadlines, and sign-off. Any creative or strategic guidance still comes from your team.
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